Services & How I Work

Bridging technical excellence with creative vision to create technology that doesn't just function brilliantly—it feels right.

Unlike traditional consultants who drone on about synergies and paradigms, I bring something different to the table: a unique ability to bridge technical and creative worlds. I don't just help technical teams think creatively and creative teams think technically – I eliminate the artificial boundary between them entirely.

What sets my advisory approach apart is my position at the intersection of technical capability and creative vision. Throughout my career, I've consistently found myself as "the most creative person in the technical team, or the most technical person in the creative team."

This perspective allows me to:

  • Translate technical constraints into creative opportunities
  • Help technical teams understand the emotional and experiential aspects of their work
  • Guide creative teams in developing visions that are ambitious yet technically viable
  • Bridge communication gaps between technical and creative professionals
  • Balance the technical implementation of AI with thoughtful user experience design

My advisory work focuses on this integration point where the most meaningful innovations emerge – where function meets feeling, where possibility meets purpose, and where innovation meets creativity.

How We Might Work Together

Rocket Launch

Whether it's a whole new product, a data pipeline, an AI overhaul, or technical debt cleanup, a stalled project, Let's launch into orbit with focused, experienced, high-velocity execution.

Perfect for organizations that:

  • Have a brilliant concept but struggle with technical execution
  • Need to rapidly validate and launch new product ideas
  • Want to ensure technical foundations support future scaling
  • Seek to create products users genuinely enjoy, not just tolerate

What you'll get:

  • Rapid concept validation and refinement
  • Technical architecture that balances immediate needs with future flexibility
  • Development guidance that maintains quality while accelerating timelines

Fractional CTO

Experienced technical leadership without the full-time commitment. I provide strategic guidance, team development, architectural oversight, and technical decision-making tailored to your specific needs and growth stage.

Perfect for organizations that:

  • Have a brilliant concept but struggle with technical execution
  • Need technical leadership but aren't ready for a full-time CTO
  • Are navigating critical technical decisions or transitions
  • Want to build technical teams that collaborate effectively with product and design
  • Seek to establish technical practices that support long-term growth

What you'll get:

  • Strategic technical guidance aligned with business objectives
  • Mentorship for technical team members
  • Architecture and technology selection guidance
  • Recruitment and team structure recommendations
  • Technical risk assessment and mitigation strategies

Business WD40

Short, intense engagements to lubricate fresh thinking into stuck projects, teams, or products that need a new perspective. Breaking through barriers by bridging technical and creative approaches.

Perfect for organizations that:

  • Have stalled initiatives that need fresh momentum
  • Find themselves stuck in "the way we've always done it"
  • Experience friction between technical and creative teams
  • Need to break through groupthink with outside perspective

What you'll get:

  • Rapid assessment of current challenges and opportunities
  • Fresh perspectives that challenge established thinking
  • Practical recommendations for immediate implementation
  • Frameworks for ongoing innovation and collaboration

Innovation Nation

Short term engagements to help brands find and identify creative and innovative opportunities that balance technical feasibility with emotional resonance, particularly relevant in the AI revolution we're experiencing.

Perfect for organizations that:

  • Want to capitalize on emerging technologies like AI
  • Need to balance innovation with practical implementation
  • Seek to create experiences that resonate emotionally with users
  • Want to differentiate through meaningful innovation, not just novelty

What you'll get:

  • Identification of high-impact innovation opportunities
  • Assessment of technical feasibility and implementation paths
  • Frameworks for evaluating innovations against user needs
  • Strategies for implementing AI that feels human, not robotic

The Founder's Technical Partner

Ongoing advisory relationship for founders and leaders who need a trusted voice on technical decisions, product strategy, brand, and building highly cross-functional teams.

Perfect for organizations that:

  • Come from non-technical backgrounds but lead technical organizations
  • Need a trusted advisor who understands both business and technical domains
  • Want guidance on building teams that bridge technical and creative functions
  • Seek a thought partner for strategic technical and product decisions

What you'll get:

  • Regular advisory sessions tailored to your specific challenges
  • On-call support for critical decisions and opportunities
  • Guidance on technical team building and development
  • Strategic input on product direction and technology selection